Storm Thorgeson hasn't always been such a genius...

"...But it is no worse than my first meeting with an artist from Hipgnosis, who were the people that designed Pink Floyd's covers. We had commissioned them to design Houses of the Holy, and this guy Storm Thorgerson came in carrying this picture of an electric green tennis court with a tennis racquet on it. I said, "what the hell does that have to do with anything?" and he said, "Racket..don't you get it?" I said, "Are you trying to imply thata our music is a 'racket'? Get out!" We never saw him again."

-Jimmy Page,
Guitar World Magazine
January 1998